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Jeff Bossert

Reporter at WILL-AM in Champaign

When I was working in radio for the first time, I had no idea whether I could truly handle the demands. But INBA made me curious and want to improve. Even now, when I’ve maybe worked a lot of hours or planned some stories that didn’t come together for one reason or another, what I learn from an INBA conference gets me re-invigorated about the business.